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the vault diaries

BADDIE BLOG

Y2K marketing tips, template guides, and lazy-girl playbooks for building a pretty, profitable brand.

How to Price Digital Products Without Undercharging (Baddie Math)
Featured

How to Price Digital Products Without Undercharging (Baddie Math)

Charging $7 for something that took you 30 hours? Stop. Here's the baddie pricing framework we use across the whole shop.

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A Y2K Baddie Instagram Content Calendar That Doesn't Feel Like a Job
Social

A Y2K Baddie Instagram Content Calendar That Doesn't Feel Like a Job

Thirty days of pretty posts, planned in an afternoon. The Y2K baddie content calendar every small business should copy.

6 min read
Digital Products to Sell in 2026: The Lazy Girl Passive Income Playbook
Digital Products

Digital Products to Sell in 2026: The Lazy Girl Passive Income Playbook

Passive income is having a rebrand. Here's what's actually selling in 2026 and how to launch your first digital product this weekend.

7 min read
Best Canva Templates for a Small Business That Actually Sells
Templates

Best Canva Templates for a Small Business That Actually Sells

Canva can be a rabbit hole. Here are the exact template types that move sales, and how to skip the design part entirely.

5 min read
Y2K Baddie Aesthetic Branding: The Lazy Girl Guide to a Pink, Profitable Brand
Branding

Y2K Baddie Aesthetic Branding: The Lazy Girl Guide to a Pink, Profitable Brand

Pink chrome, glitter gradients, butterfly clips — Y2K baddie branding is having a moment. Here's how to bottle the vibe without opening Photoshop.

6 min read

STOP READING. START SELLING.

Every post here is inspired by a product in the shop. Grab the templates and skip straight to the pretty part.

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Digital products & marketing services for the lazy girl entrepreneur. I do the work — you collect the coins.

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